VP Global Communications and Digital Marketing, IBM
Ben Edwards is a progressive communicator who looks forward, not backward. Beginning his career with the Economist Group, Ben earned a reputation for setting new standards for creative and practical digital communications. Joining IBM was a natural fit for Ben who is responsible for IBM’s global communications function, global advertising and media, brand strategy and design, digital strategy and IBM Marketing Labs. Ben stands solidly behind the philosophy of transforming every IBMer into generators, curators and aggregators of information and knowledge.